Brand Guidelines

Here are some guidelines to help you use our brand and assets, including our logo, content and trademarks without having to negotiate legal agreements for each use. To make any use of our marks in a way not covered by these guidelines, please contact us at and include a visual mockup of intended use.

By using the K&S masterbrand you agree to follow these guidelines as well as our Terms of Use and all our policies. K&S reserves the right to cancel, modify, or change the permission in these guidelines at any time at its sole discretion.

K&S Masterbrand

The Kulicke & Soffa (K&S) masterbrand includes the registered K&S logo and Kulicke & Soffa wordmark. You may use the K&S logo with the registered mark as a secondary logo. However, the Kulicke & Soffa wordmark should not be used as a standalone without the K&S logo.

Please do not modify any part of the masterbrand or use them in a confusing way, including suggesting sponsorship or endorsement by K&S, or in a way that confuses K&S with another brand.


The colored version of the K&S masterbrand and logo can ONLY be used on a white or light background. If you are using them on any other background color, use either the black / white out monochrome version.

The colored masterbrand and logo should not go on a dark background, use a white out monochrome version instead.

Do not place the K&S masterbrand and logo over background colors that clash. If in doubt, use monochrome.

When using the K&S masterbrand and logo with other text or graphic elements, maintain a clear space (as shown) all around the logo.